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Elektra's business philosophy has been influenced by the historical and geographic aspects of Treviso, the area in which it is located. Treviso is a lovely gem surrounded by towers, castles and by a road that connects it to nearby Venice which is flanked by enchanting 18th century villas where kings, emperors and many famous historical personages sojourned.Treviso is a fascinating city rich in cultural heritage. It was originally inhabited by the Veneto peoples and by the Celts and then became an important Roman municipality and miraculously escaped sacking and pillaging by Attila and Alboin. Even in those times the river Piave was the last bulwark of defense for the city, just as it was during the First World War. Hemingway wrote memorable pages about the river Piave area in his books (Farewell to arms, Beyond the river, Among the trees). After the year 1000, Treviso became a free commune with recognition by the Emperor Federick I Barbarossa. It was the era of castles and walled cities, and those that surround Treviso have now become a pleasant leisure ground for the population.
1977 1984
The free commune period was followed by the Venetian dominion (1388) to which the city of Treviso adhered for reasons of political convenience. This period was marked by a great cultural vitality; a university was established and many fine artists set up their workshops. In Treviso, for the first time in the history of painting, Tommaso da Modena included in his works instruments that assisted eyesight (eyeglasses and magnifying glasses). This period was followed by the Renaissance and the town planning was characterized by buildings that harmonized with the green areas and many streams that intersect the city and which to this day still remain the city's distinguishing attraction. The subsequent dominion was under Napoleon and by late 1813 Treviso started an economic recovery thanks to the entrepreneurial spirit, dedication and commitment of its people in re-establishing business and manufacturing activities. Today Treviso is renowned for the civility of its inhabitants, the fragrance of its wines, the produce of its transformed these compatible factors into a great success story. OUR EXPERIENCE FROM THE TRADITION Elektra workshop in the '50's The site in which the company constructs its machines is, under certain aspects, nearly as fascinating as its product. Upon entering one can instantly survey a hushed and well- organized workshop full of chrome distilling devices. The aroma of coffee is exhaled from machines which are continually tested, rectified and often, when still only prototypes, analyzed with such intent scrutiny by personnel submerged by copper coils and boilers as to look more like discriminating alchemists than specialized technicians!
1994
The coffee-making system as well as the frame are made with the precise workmanship guaranteed by reliable and skilled workers. Once finished the units are placed in parallel rows; an array of machines that seem like gleaming ancient towers alongside those with innovative modern design. Each model reflects the versatility with which the company Produces espresso coffee makers in traditional and modern design with the aid of state-of-the-art technology. Since 1947 and for three generations these machines have been produced with increasingly successful results, Elektra is committed to guaranteeing that this achievement continues supplying best benefits and consumer satisfaction.
